How to Know if Your Podcast Keyword Strategy is Working?

How to Determine Your Podcast Ranking

I shared two quick ways to determine if your podcast is ranking. The first way is to open the Apple Podcast app on your iPhone or iMac and search for your podcast. If other shows related to your podcast’s topic appear in the “You might also like” section, it means that Apple is ranking and categorizing your podcast correctly.

The second way is to manually search for keywords that your podcast has targeted in the past. By searching for these keywords, you can determine if your podcast is ranking for them. It’s normal not to always rank for every keyword, especially if it’s not the main focus of your podcast. However, I encourage you to get creative and find ways to rank for different keywords.

The Impact of SEO on Podcast Growth

My clients have seen significant growth in their downloads by using the right keywords. I offer a course, Rock Your Podcast, where I share my knowledge and strategies for ranking high in podcast searches. I can’t stress enough the importance of using keywords to optimize content and increase discoverability.

The Long-Term Benefits of Understanding SEO

I assure you that the effort put into understanding SEO (Search Engine Optimization) will pay off in the long run. Unlike the ever-changing algorithms on platforms like Instagram, SEO is solid and straightforward. I admit I’m not a math person, but if I can grasp SEO, anyone can.

The Biggest Challenge for Podcasters

The biggest problem faced by podcasters is creating amazing content that goes unnoticed. It’s not because the content is bad, but rather because people are unaware of its existence. To combat this, I advise spending time on keyword research and implementation.

You can listen to the full episode here:

Embrace SEO for Podcast Growth Success

Understanding SEO is crucial for podcasters and online business owners. It’s a significant factor in achieving super success. I encourage you to fully embrace SEO and assure you that it will never fail.

To sum it all up, using keywords effectively to increase content discoverability is vital. Understanding SEO is crucial for success, and it’s a solid and straightforward concept. I wish you all love and peace until the next episode. Remember, I’m offering a free SEO crash course for those who leave a review on my podcast. So, don’t miss out on this opportunity to learn more about SEO and boost your podcast’s visibility.